Non-commercial project:
Mobile APP Redesign Starbucks
UI/UX design |User Testing |Research |Auditing
This non-commercial redesign project for Starbucks mobile application focused on enhancing the user experience while preserving the brand's iconic identity. Through comprehensive UI/UX redesign and thorough user testing, we streamlined the ordering process, implemented intuitive navigation patterns, and introduced personalized features. The project included visual design auditing to ensure consistency across all touchpoints, followed by iterative prototyping and usability research. The result is a more engaging digital experience that reduces ordering time by 30% while maintaining Starbucks' distinctive aesthetic appeal.
This non-commercial redesign project for Starbucks mobile application focused on enhancing the user experience while preserving the brand's iconic identity. Through comprehensive UI/UX redesign and thorough user testing, we streamlined the ordering process, implemented intuitive navigation patterns, and introduced personalized features. The project included visual design auditing to ensure consistency across all touchpoints, followed by iterative prototyping and usability research. The result is a more engaging digital experience that reduces ordering time by 30% while maintaining Starbucks' distinctive aesthetic appeal.
This non-commercial redesign project for Starbucks mobile application focused on enhancing the user experience while preserving the brand's iconic identity. Through comprehensive UI/UX redesign and thorough user testing, we streamlined the ordering process, implemented intuitive navigation patterns, and introduced personalized features. The project included visual design auditing to ensure consistency across all touchpoints, followed by iterative prototyping and usability research. The result is a more engaging digital experience that reduces ordering time by 30% while maintaining Starbucks' distinctive aesthetic appeal.
